How it works

From first inquiry to enrolled child.

Five things happen between a parent's first message and a signed enrollment. Here's each one — and exactly where AI helps versus where plain, predictable code runs the show.

01Capture

A parent submits an inquiry

From your embedded form, a Meta Lead Ad webhook, a walk-in, or a phone call your team logs manually. Every source lands in the same inbox with a consent record attached — nothing falls through the cracks.

Leads · Kanban

Inquiry

3

Maria L.

Meta

Devon K.

Web form

Riley C.

Walk-in

Tour booked

2

Pat S.

Referral

Alex B.

Meta

Enrolled

1

Sam T.

Web form

02Respond

Auto-acknowledged in 60 seconds — and scored by AI

A deterministic SMS + email confirmation goes out within a minute, with a self-scheduling tour link the parent can use right then. Meanwhile our AI scores the lead 0–100 with a one-line rationale so you know who to call first. Speed-to-lead is the single biggest conversion lever in this industry.

Auto-reply · 54 seconds

Delivered
Hi Maria — thanks for reaching out about Sunny Days! Want to book a tour this Saturday? kinderfill.com/book/...
Hi! Yes that would be great. Do you have a 10:30 slot?
AI score · 87

Twins, infant + toddler, specific start date — high intent.

03Follow up

You approve AI-drafted follow-ups

One click drafts an SMS or email in your voice. Edit if you want, then approve. Everything is audit-logged. At launch, nothing ships to a family without a human in the loop — TCPA and CASL compliant by design.

Approval queue · 1 of 3

AI drafted

To · Devon K. · SMS

Hi Devon — heard a friend referred you. Saw you're looking for September. We have 2 toddler spots and Saturday tours at 10:30 or 2:00. Reply with what works. Reply STOP to opt out.
04Book

Parents book tours themselves

A real calendar parents actually understand. Confirmation and day-before reminder texts go out automatically, and a no-show recovery message offers to reschedule. They can reschedule or cancel without calling you.

Book a tour · Sunny Days

November

MTWTFSS12345678910111213141516171819202122232425262728

Sat Nov 15

9:30 AM
10:30 AM
2:00 PM
05Measure

The dashboard tells the truth

Tours booked, show rate, close rate, revenue added, cost-per-enrollment — per location and per campaign. You enter the ad spend; the rest comes from your real activity. Export everything as CSV anytime.

Enrollment funnel · 30 days

+18%
Inquiries
42
100%
Tour booked
28
67%
Toured
21
50%
Enrolled
13
31%

Where AI is — and where it isn't

AI does judgment, language, and prediction: scoring leads, drafting messages, summarizing your day. Plain code does facts, rules, and transactions: consent gating, scheduling, billing, multi-tenant isolation. We never put a model in the path of a legal gate, and we never auto-send an AI-written message to a family without your approval.

AI handles

Lead scoring · message drafting · daily briefing · summaries

Code handles

Consent gating · scheduling · billing · tenant isolation

See it with your own leads

Set up your first location, embed the form, and watch a test lead flow through in minutes. 90-day money-back guarantee.